sara keene
sara keene
 

WRIting / Recipe Developing / Wine Consulting / Creative Strategy

Sara keene is a writer, recipe developer and creative strategist living in new york. trained as a baker at smør in the east village before becoming an assistant editor at independent digital wine publication, the new wine review, her work revolves around craft, culture and community in world of food and wine. she is the founder of the substack, amuse-bouche, which explores these themes through personal essays, recipes, guides, curated wine lists and more. her expertise lies in creating a cohesive visual and written identity on behalf of early stage businesses and brands to help foster growth. 

SERVIces

    • writing and editing narrative style non-fiction and journalistic essays on the topics of food, wine, and the culture that surrounds them

    • managing & ghostwriting substacks for various clients

    • executing editorial commissions and planning for new and existing publications

    • creating bespoke recipe on behalf of cpg brands to inspire consumers

    • filming and editing recipe videos

    • food styling, photography and editing

    • menu planning and catering for small and large scale events

    • copywriting and story telling for winemakers, importers, and wine bars

    • consulting on and develop wine lists for special events or pop-ups

    • liaising between consumers and winemakers / wine bars for guided tours

    • creating customize city guides of must visit wine shops and bars

    • bottle imagery, illustrations and styling

    • brand building: helping to launch start ups and early stage business with a cohesive brand identity including fonts, color ways and visual direction on social media and in website design

    • creating short and long term substack and social media strategy for brands to meet visual and analytical goals

    • photography and video editing for various digital use cases